Haryana SDM Sparks Outrage After Slapping Youth Over Energy Drink Sales in Nuh

Haryana SDM Sparks Outrage After Slapping Youth Over Energy Drink Sales in Nuh
10 May 2025 Arjun Rao

SDM’s Public Slap in Nuh: Energy Drink Sale Turns into Flashpoint

When a local Sub-Divisional Magistrate in Nuh, Haryana, slapped a young vendor in broad daylight, he probably didn’t expect the moment to go viral. But that's exactly what happened. Crowds filmed as the SDM, part of an official encroachment removal drive, confronted the youth selling energy drinks in an area where vending is apparently not permitted. In the now-viral clip, the officer grabs the chilled can from the youth, delivers a slap, and then bluntly orders him to disappear. Shocked onlookers watched as the youth hurried off, his unsold drinks in hand.

The video, picked up by social media users across Haryana and beyond, has led to a storm of criticism aimed at both the SDM and the system he represents. Across Twitter and WhatsApp, people are asking — is this the way to deal with street vendors? Or is something bigger at play in these frequent crackdowns?

Conflict on the Streets: Vendors vs. Authorities

This incident is the latest in a series of public stand-offs between authorities and local vendors in Haryana. Many locals earn their living selling snacks, drinks, and goods on busy roadsides, especially in areas with high foot traffic. For the authorities, these informal businesses are sometimes seen as a nuisance — blamed for congestion, cleanliness issues, or operating without official licenses.

The SDM’s aggressive action has struck a nerve because it puts a human face on the often-ignored struggles between those trying to eke out a living and officials enforcing the rules. Videos like this hit hard because they show more than a rule being broken; they highlight the power imbalance. Residents of Nuh say these drives have become more frequent, with officials keen to show results by clearing sidewalks. Yet, at what cost?

What’s stoking even more anger is the lack of visible accountability. After the video spread, district authorities announced an official investigation but, as of now, have taken no action against the officer. That’s left many in the community feeling justice is slow or one-sided. Meanwhile, the SDM continues in his post, leaving the youth and others like him feeling vulnerable and unsure about their next day’s work.

In the digital age, moments like this rarely stay local. This clip has reignited an old debate: how should local governments handle informal vendors? Should enforcement come with empathy, or is strict action necessary for order? For now, the video stands as a stark reminder of the tension simmering on the streets wherever everyday people come up against the machinery of government. And with every shared clip, the call for reforms — and basic respect — just gets louder.

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